Friday, 23 November 2012

Live Brief//Feedback from concept pitch




  • Like the idea of the whole package (cards, stamps, envelopes, labels), is definitely more appealing. 
  • How about a do it your own card kit with alternative images and text, making it more personal and fun. 
  • Make sure to specify target audience
  • Take inspiration from designs that are aimed at this audience. 
ACTION PLAN

Research
  • Specific target audience 
  • What the target audience are into
  • What prints and patterns are already out there
  • Innovative packaging ideas
  • Greeting cards
Development
  • Product-Pattern design
  • Draw up some ideas
  • Screen printing-processes
  • Make some mock ups of packaging
Production
  • How is it going to be displayed and promoted?
  • Start creating the products
  • Costing 

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