Here is the development of the logo that will be the aesthetics of the brand. As the brand is going to be going to be a surf and snow product range, it is important that the logo reflects these elements. So in terms of design, it was decided to incorporate a mountain as sea image. The name for the brand it Coral, even though this is related to the sea, it suits the brand as it is feminine and relates to the colour. The type is simple and legible. If it was too strong it would look too masculine.
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