Sunday, 16 October 2011

Alphabet Soup//Workshop Illustrator

BRIEF 


The previous 'visual thinking' brief showed ten letterforms that were produced from the word 'EXTRACT'. Within this project an alphabet needs to be produced based on this word. Using one idea that created a letterform, an alphabet needs to be designed on illustrator showing aspects of the original design. However, it can be altered, developed or simplified to make the alphabet work well as a set. 


Here are two letterforms that were created from the word 'EXTRACT' that portray very similar aesthetics and visually communicate the word in the same kind of way. This idea will be applied to other letters of the alphabet to see if it has the same kind of effect. 


This is an example of the idea simplified and applied to other letters of the alphabet. Here, it is mostly straight lines that are used. In contrast to a rigid look, it is quite clean cut. The original idea shows a more broken up effect. The idea shown above that has been designed in illustrator may not work well as a typeface when used to make a sentence, as all the pieces may not sit well when next to another letterforms. The legibility of this typeface being successful is very questionable. This is something that needs to be taken into consideration when creating the 'EXTRACT' based alphabet.  


This design embraces the more 'rigid' or 'torn' look but at the same time keeps the letters compact. The pieces that are torn apart don't come out of the letter as much as the previous design therefore allowing the typeface to be more legible. Also, this will hopefully work more successfully as a typeface when applied in context. However the design still presents the 'EXTRACT' imagery that was captured in the original designs.

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